De CECCO, C., I. CETINĂ, V. RĂDULESCU, and M. DRĂGHICI. “Specifics of the Marketing Audit in the Financial-Banking Sector”. Annals of Spiru Haret University. Economic Series, vol. 10, no. 3, Sept. 2010, pp. 127-3, https://anale.spiruharet.ro/economics/article/view/10313.